0 Why a Custom Logo Design is the best for your Business?

A logo design is the instant and most effective visualization of your company philosophy. It represents what your company stands for and what type of business it does. Designed appropriately, your business logo has the potential to attract and enhance potential customers while creating a positive first impression about your business. For existing customers, a good logo creates brand identity and loyalty, providing the look and feel of an established and professional business venture.

0 Liquid Web Design: How to Build it Right

A good designer knows how to blend interface with information in such a manner that it appears seamless and the navigation almost invisible to the user. This is where liquid web design comes in. Liquid web design allows a website to fit whatever size browser window that the user has available. 

When integrating liquid web design into a site, there are several factors that need to be considered, namely:

0 8 Simple Rules for Effective Web Forms

Web forms are the best way to gather information from users. A simple and straightforward method, web forms provide valuable information without scaring users away. Here are some tips on how to keep web forms simple and easy-to-use for customers visiting your website:

0 Importance of Choosing Right Colors for your Website

The famous art critic John Ruskin once said,

“Of all God's gifts to the sighted man, color is holiest, the most divine, the most solemn.”

Colors make the world around us interesting to observe. With time, not only human beings have learnt to love the vibrance and vitality of the colors but also to communicate their thoughts and messages through the proper usage of all the colors. Marketers have also realized the impact of using colors for the communication of their brands. Nowadays, choosing the color scheme on your website can have a great impact on building a consumer’s mind about your brand’s personality and the reason for existence in the market. It is non-verbal way of communication at its best, while creating a physical and emotional response from the visitors.

0 Why Is A Mobile Website Essential For Your Business?

A 2011 report by Microsoft Tag shows that over 1 billion of the world’s 4+ billion mobiles phones are now smart phones. In 2014, it is also predicted that mobile internet usage will overtake desktop internet usage and already in 2011; more than 50% of all “local” searches are done from a mobile device. With majority of your customers are using their Smartphone to get the knowledge about the products and services they would opt for, it is imperative for every business to have a website that is compatible with mobile devices with different display specifications.

0 Bringing your Brand’s Message Alive with Animated Videos

In today’s world, every brand - big or small, product based or service based, market leader or new entrant, has a website of its own. The problem nowadays is not to create the website, but the real deal is to retain visitors on your webpage, so that your desired communication can be made effectively to them. According to a recent research, the percentage of page views that lasted more than 10 minutes is just 4% of entire webpage browsing done. For the retention of your customers on your website, your website needs to have attention getting content; and nothing gets more attention than a professionally animated video.

1 How to Make Textual Sites More Interactive through Design

International trade and business has expanded with modernization. Buyers and sellers from around the world are gathered to an international forum for discussions and negotiations about the product and service they have to offer to their prospect customer. With the advent for science and technology the process has become simpler. Now a number of buyers and sellers are connected through b2b and b2c websites and domains. These websites allow seller to sell their products and services to prospect seller and connect buyers with sellers to satisfy their needs and necessities. Ebay is one example of such organizations. 

0 4 Things to Remember When Designing a Custom Website

When designing an attractive website there are a number of things to consider, and among these things brand logo is sufficiently import which is commonly overlooked by the viewers. Most of the time brand logo on the website is ignored unless the brand has a strong identity. For instance you cannot ignore Nike swoosh one Nike website, same goes with Apple, Pepsi, McDonald’s or other reputable brands in various different industries. The first thing to understand is that what a logo is. A logo is not just a mark, it represents business commercial brand through fonts, shapes, symbols and colors. A logo is sued for inspire trust, admiration and recognition for a brand, product or company and designing a logo actually builds an identity that will do its job. 

0 3 Reasons Why Your Brand Needs a Mobile Web Design

Imagine being a brand manager in the 1980’s – Would you have thought about the possibility of an ever-accessible medium of communication through internet that can actually help boost your brand presence and moreover, add to your turnover? Now it is not that hard to imagine with almost every brand having an online existence through its website and people placing orders with just one click of a mouse.

But the continuously evolving mediums of communications have added more value to mobile phone technology. With the increase in the use of Smart phones, mobile phones are not merely just a calling or messaging device anymore. People now prefer using internet on their smart phones rather on a desktop PC. This trend, while opening various opportunities for website owners, also poses the challenge of developing a mobile website design other than the usual website as most of the desktop websites are not optimized as per the resolution of smart phones and tablet screens. So if you are still on the fence about going for a mobile website, here are 3 reasons that may convince you to go for it:

1.      Increasing Your Website Traffic:

With Smartphone sales taking over the PC sales and an astonishing 378% increase in the sales of tablets and hand-held devices, the consumer base has shifted towards the usage of internet through smart phones or other handheld devices. With more than 74 million consumers in the United States alone already shopping from their mobile devices (Source: InMobi study, 2011) and 28% consumers in U.K only admitting to purchasing items using their phone (as per the 2012 survey shared in Google Engage event), there is no doubt that a mobile website design would help gain more visits from your customers and translate into better online sales.

2.      Giving a Tech-forward outlook:

A website serves as a window into the company’s as well as brand’s ideology and personality; therefore a technologically apt website would help in creating a better brand perception. A responsive web design i.e. a website design that adjusts and adapts itself: the alignment, the text and the images, as per the viewing layout of the device should be used. Internet Giants like Google now follow “Mobile First” policy developing new applications and tools first on mobiles. A website optimized for mobiles gives the users a better viewing and browsing experience.

3.      Targeting People On The Move:

Long gone are the days when the internet browsing was limited to sitting in one place on a desktop, people now use internet on the go 24/7. A mobile website design would help you cater the people on the move. The importance of having a mobile web design becomes even more crucial if your product/service deals with people who travel a lot e.g. hotel, airline, financial institutions which would make it easier for them to access your website anywhere with information visible without any hindrance.

These 3 are just the crust of what adapting a mobile web design can do for your brand and your website. Now Logo Design Pros offers the mobile web designing for as low as $299 with 100% satisfaction guarantee. With unlimited revisions, it is ensured that customers get the desired mobile website design for their business.

0 Choosing the Right Color for Your Logo

What comes in your mind when someone says “Red”? Your answers might vary from emotional states, such as passionate or angry, to various things you use in your daily life, such as your favorite red shirt or a Chinese restaurant you visit often. Colors have the ability to create association in the human mind with people, places and things you find the color most prominently. That is the reason designers all over the world make use of the “Color Power” in their logos. Here are 3 reasons why you should be using colors as your aide while designing a logo:

0 Does custom designed logo help increase brand equity?

Prior to commencement of discussion on the topic, first we need to know what custom logo design is and brand equity? – Separately.

Custom logo design means designing of logo as per the needs and requirements of a client with genuine creation process. This means that the logo has not been created using a template and it’s a unique creation altogether. There are online design companies which are providing genuine custom logo designing services which are credible and reliable with their designing and payment process, such as www.logodesignpros.com and www.infinitylogodesign.com